Create a Connected Consumer Experience

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Case Studies

Top FMCG company sees growth by driving more positive customer experiences

Company: A leading fast-moving consumer goods (FMCG) company

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Leading skin care brand finds renewed e-commerce success with a revamped global library of e-content

Company: A leading fast-moving consumer goods (FMCG) brand

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Transforming the Media Ecosystem for the Future of Digital

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Lingaro Group | Services | Digital Marketing

Our Capabilities

Digital Shelf Assessment

We uncover gaps in the brand’s product content and benchmark shopper expectations, analyzing data to identify key moments that can make or break a sale.

Content and Channel Strategy

We deliver editorial plans and highly visible organic content — based on search trends and volumes — that help create an optimal consumer journey experience.

Global, High-Converting Content

We create scalable master assets and detailed guidelines that elevate content quality, make localization simple and cost-effective, and optimize operating models.

Omnichannel Campaigns

Our multidisciplinary team comprises experts whose creative ideas cover all consumer touchpoints, helping you identify your point of difference and bring it to life.

Media Transformation

We adopt a step-by-step approach in selecting the right tools and technologies for data management and holistic analytics, all tailored to your resources and objectives.

Digital Consulting

Our capability building team uses the latest knowledge, industry best practices, and a hands-on approach to upskill and transform your people into digital natives.

Lingaro Group | Services | Digital Marketing

Results Delivered

Data as a competitive advantage, helping map the consumer journey and identify opportunities

Organic, visible, and quality content that drives conversions and improves marketing operations

Global efficiency with master assets, localization guidelines, and improved internal capabilities

Expertise Optimization Scalability

Your Competitive Edge

End-to-End Solutions

Efficient Operations

Outcome-Oriented

Sustained Transformation

We combine our three analytics practices to support you — from strategy to execution.

We develop an e-business framework that elevates content quality while reducing costs.

We combine data, strategy, and creativity to make marketing efforts measurable, targeted, and effective.

We help you develop and maintain the skills needed to sustain the organization’s transformation.

End-to-End Solutions

Efficient Operations

We combine our three analytics practices to support you — from strategy to execution.

We develop an e-business framework that elevates content quality while reducing costs.

Outcome-Oriented

Sustained Transformation

We combine data, strategy, and creativity to make marketing efforts measurable, targeted, and effective.

We help you develop and maintain the skills needed to sustain the organization’s transformation.

End-to-End Solutions

We combine our three analytics practices to support you — from strategy to execution.

Efficient Operations

We develop an e-business framework that elevates content quality while reducing costs.

Outcome-Oriented

We combine data, strategy, and creativity to make marketing efforts measurable, targeted, and effective.

Sustained Transformation

We help you develop and maintain the skills needed to sustain the organization’s transformation.

Lingaro Group | Services | Digital Marketing

Meet Our Experts

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Luigi Matrone
CEO
eBusiness Institute

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Niko Voutselas
Head of Consulting
eBusiness Institute

Pilar Pereira_new

Pilar Pereira
Head of Creative Agency
eBusiness Institute

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Yannis Boukas
Head of Capability Building
eBusiness Institute

Contact Us