AI-Driven Customer Value Management

Duration: 240 minutes Hosts: Artur Machno, Data Scientist/Senior Consultant, DS & AI Practice Team This session is offered as a scheduled group session with our expert.
Ask for available time slots
AI-Driven Customer Value Management-1
AI-Driven Customer Value Management-2

What to expect

This course is designed to teach you how to utilize artificial intelligence (AI) and machine learning (ML) to improve customer value management (CVM) strategies. It will cover topics such as product recommendation engines, propensity to buy models, customer value models, churn prediction, and cross-selling and upselling techniques. You will gain a comprehensive understanding of how AI can be used to analyze customer data, predict behavior, and optimize marketing and customer service efforts to increase customer value and loyalty.

Challenges of CVM Without AI and ML

Personalized Engagement

Maximized Customer Value

Reduced Churn

See how customer value is managed without the use of AI and ML tools.

Learn how to use ML to segment customers and make personalized recommendations to increase engagement and loyalty.

Discover how to use value models to improve marketing and sales and identify opportunities for cross-selling and upselling.

Learn how to utilize churn models to prevent customer churn, leading to increased retention and revenue growth.

Challenges of CVM Without AI and ML

Personalized Engagement

See how customer value is managed without the use of AI and ML tools.

Learn how to use ML to segment customers and make personalized recommendations to increase engagement and loyalty.

Maximized Customer Value

Reduced Churn

Discover how to use value models to improve marketing and sales and identify opportunities for cross-selling and upselling.

Learn how to utilize churn models to prevent customer churn, leading to increased retention and revenue growth.

Challenges of CVM Without AI and ML

See how customer value is managed without the use of AI and ML tools.

Personalized Engagement

Learn how to use ML to segment customers and make personalized recommendations to increase engagement and loyalty.

Maximized Customer Value

Discover how to use value models to improve marketing and sales and identify opportunities for cross-selling and upselling.

Reduced Churn

Learn how to utilize churn models to prevent customer churn, leading to increased retention and revenue growth.

Machno
Machno

About Our Speaker

Artur Machno holds over a decade of experience in data science, applying his expertise in a range of sectors such as banking, gambling, and FMCG. He has a doctorate in quantitative finance, reflecting his deep interest in the application of quantitative methods. As an assistant professor, Artur combines teaching and research at AGH University, bridging the gap between theory and practice.

Ask for available time slots

Fill in and submit this form to signify your interest. Within two days of registering, a representative will reach out to you to discuss your team’s knowledge needs and provide available time slots for you to choose from.