Ad-Tech Consultant

Requirements:

Bachelor’s degree in Marketing, Information Technology, Business, or a related field.
Proven experience in managing data ingestion pipelines with tools like Funnel.io and Supermetrics.
Extensive experience with META Business Manager, including domain verification, pixel setup, and conversion API implementation.
Strong analytical skills and attention to detail.
Excellent problem-solving skills and the ability to troubleshoot technical issues.
Ability to work independently and manage multiple projects simultaneously.
Strong communication skills and the ability to work collaboratively with cross-functional teams.
Experience working in a digital marketing agency or in a similar role.
Certifications in META advertising platforms.
Familiarity with other ad tech tools and platforms.
Knowledge of data privacy regulations and compliance (e.g., GDPR, CCPA)
Client and Stakeholder Management
Excellent communication skills
Strong business acumen
Ability to come up with creative solutions to address customer problem

Key Responsibilities:

Design and Implementation: Design, implement, and maintain robust data ingestion pipelines using Funnel.io and Supermetrics to ensure seamless data flow from various media sources.
Data Monitoring: Continuously monitor the accuracy, reliability, and completeness of ingested data, and address any discrepancies or issues proactively.
Problem-Solving: Troubleshoot and resolve data ingestion challenges swiftly to ensure continuous and uninterrupted data access, leveraging strong analytical and problem-solving skills.
Collaboration: Collaborate closely with internal teams to understand their data needs and optimize data pipelines to meet evolving business objectives.

Account Management: Manage and oversee the configuration and ongoing operations of clients' Facebook Business Manager accounts, ensuring they are securely connected to agency ad accounts.
Domain and API Management: Conduct domain verification, manage ownership within Facebook Business Manager, and set up tracking pixels and conversion APIs to ensure accurate performance tracking and reporting.
Up-to-Date Knowledge: Stay current with the latest updates, trends, and best practices within META Business Manager, and proactively implement changes to optimize account performance.

Project Planning: Develop detailed project plans, timelines, and resource allocation to ensure that all tasks related to media data management and ad tech operations are completed on time and within scope.
Task Management: Prioritize and manage multiple tasks and projects simultaneously, ensuring that deadlines are met and deliverables are of the highest quality.
Risk Management: Identify potential project risks early and implement mitigation strategies to keep projects on track and aligned with client goals

Clear Communication: Communicate complex technical concepts in a clear and understandable manner to both technical and non-technical stakeholders, including clients and internal teams.
Reporting: Prepare and deliver insightful presentations and reports on project status, campaign performance, and data insights to clients and senior management.
Client Interaction: Build and maintain strong relationships with clients by providing regular updates, soliciting feedback, and ensuring their needs are met.

Training Delivery: Conduct training sessions for clients, media agencies, and internal teams on how to effectively use ad tech tools, manage data pipelines, and optimize ad performance.
Documentation: Develop comprehensive training materials, user guides, and best practices documentation to support ongoing learning and skill development.

Qualifications:

Data Accuracy: Maintain a high level of accuracy in all data management tasks, ensuring that data integrity is preserved across all systems and reports.
Quality Assurance: Conduct thorough quality assurance checks on all data inputs, processes, and outputs to identify and correct errors before they impact client reporting.

Efficient Workflow: Organize and prioritize work efficiently to meet deadlines without compromising on quality, even in a fast-paced, high-pressure environment.
Proactive Planning: Anticipate potential delays or obstacles and take proactive measures to ensure that all projects are delivered on time.

Process Optimization: Continuously seek opportunities to improve data processes, from ingestion to reporting, leveraging new technologies and methodologies to enhance efficiency and effectiveness.
Industry Trends: Stay informed about industry trends and emerging technologies in ad tech and digital marketing and apply this knowledge to innovate and drive client success.

Must have:

Ad Account Connectivity (Funnel.io / Supermetrics):
Establish, maintain, and monitor media data ingestion pipelines using Funnel.io and Supermetrics.
Ensure the accuracy and reliability of data ingested from various media sources.
Troubleshoot and resolve any data ingestion issues to maintain uninterrupted data flow.
Collaborate with internal teams to understand data requirements and optimize data pipelines accordingly.
Manage and oversee clients' Facebook Business Manager accounts.
Connect clients' Facebook Business Manager accounts to agency ad accounts.
Verify and own client domains within Facebook Business Manager.
Set up and manage tracking pixels and conversion APIs to ensure accurate tracking and reporting.
Stay updated with the latest changes and updates in META Business Manager and implement best practices.

Why join us:

Stable employment. On the market since 2008, 1300+ talents currently on board in 7 global sites.
100% remote.
Flexibility regarding working hours.
Full-time position
Comprehensive online onboarding program with a “Buddy” from day 1.
Cooperation with top-tier engineers and experts.
Unlimited access to the Udemy learning platform from day 1.
Certificate training programs. Lingarians earn 500+ technology certificates yearly.
Upskilling support. Capability development programs, Competency Centers, knowledge sharing sessions, community webinars, 110+ training opportunities yearly.
Grow as we grow as a company. 76% of our managers are internal promotions.
A diverse, inclusive, and values-driven community.
Autonomy to choose the way you work. We trust your ideas.
Create our community together. Refer your friends to receive bonuses.
Activities to support your well-being and health.
Plenty of opportunities to donate to charities and support the environment.