Sales & Route-to-Market Analytics Consultant

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About the Commercial Analytics Practice at Lingaro

Lingaro’s Commercial Analytics Practice designs and delivers AI-powered analytics solutions that help global consumer goods companies improve how they go to market. Our Go-to-Market & Sales Analytics pillar focuses on turning complex sales and distribution data into scalable decision tools used daily by commercial teams. We build solutions — not just analyses — spanning Sales Effectiveness, Distribution Analytics, Route Optimization, and Growth Enablement, with a strong emphasis on industrialization and reuse across markets.

Tasks:

Own Solution Design & Architecture

• Lead the solutioning of Sales & RTM analytics use cases, including:
  • Sales performance & productivity dashboards
  • Sales force effectiveness and coverage models
  • Distributor / wholesaler performance solutions
  • Outlet universe, numeric & weighted distribution analytics
  • Territory, route, and channel optimization use cases
• Define end-to-end solution blueprints: data inputs, metrics, analytical logic, outputs, and business actions.

Translate Business Problems into Scalable Analytics

• Work closely with client sales, GTM, and trade marketing teams to frame business questions and success criteria.
• Convert business needs into clear analytical requirements and user stories that can be industrialized.
• Ensure solutions are actionable, repeatable, and scalable across countries or regions.

Drive Industrialization & Reusability

• Contribute to building reusable RTM accelerators, data models, KPI frameworks, and analytics templates.
• Standardize metrics, logic, and reporting structures to enable faster deployments and consistent insights.
• Partner with engineering and data science teams to ensure solutions are robust, automated, and production-ready.

Partner with Delivery & Technology Teams

• Act as the solution owner during delivery, ensuring alignment between business intent and technical implementation.
• Review analytical logic, dashboards, and outputs to guarantee business relevance and quality.
• Support testing, validation, and rollout of solutions.

Support Pre-Sales & Client Solutioning

• Play an active role in pre-sales solution design, including:
  • Shaping solution approaches
  • Developing POVs and demo use cases
  • Estimating scope and effort
• Support client pitches by articulating how analytics will solve concrete sales and RTM problems.

Build RTM Analytics Capability

• Contribute to internal documentation, playbooks, and best practices for RTM analytics.

What We're Looking For:

Domain & Solutioning Experience

• 5–7 years of experience in analytics consulting, CPG, or sales analytics roles.
• Strong hands-on experience designing Sales / Route-to-Market analytics solutions, such as:
  • Sales force KPIs and productivity models
  • Distribution, coverage, and outlet segmentation
  • Channel and customer performance frameworks
• Proven ability to move from business problem → analytics design → scalable solution.

Analytics & Technology Foundation

• Strong analytical foundation with experience working on multi-source sales and distribution data.
• Comfortable defining KPI logic, data transformations, and analytical workflows.
• Experience working with analytics and BI tools (e.g. SQL, Python, Power BI, Tableau, or similar).
• Familiarity with data pipelines, automation, and analytics product concepts is a strong plus.

Consulting & Communication Skills

• Strong solution storytelling skills — able to explain what the solution does, why it matters, and how it drives action.
• Ability to work with senior business stakeholders while coordinating closely with technical teams.
• Structured, pragmatic, and impact-focused mindset.

Language

• Fluent in English.

Missing one or two of these qualifications? We still want to hear from you! If you bring a positive mindset, we'll provide an environment where you feel valued and empowered to learn and grow.

We offer:

• Stable employment. On the market since 2008, 1300+ talents currently on board in 7 global sites.
• “Office as an option” model. You can choose to work remotely or in the office.
• Flexibility regarding working hours and your preferred form of contract.
• Comprehensive online onboarding program with a “Buddy” from day 1.
• Cooperation with top-tier engineers and experts.
• Unlimited access to the Udemy learning platform from day 1.
• Certificate training programs. Lingarians earn 500+ technology certificates yearly.
• Upskilling support. Capability development programs, Competency Centers, knowledge sharing sessions, community webinars, 110+ training opportunities yearly.
• Grow as we grow as a company. 76% of our managers are internal promotions.
• A diverse, inclusive, and values-driven community.
• Autonomy to choose the way you work. We trust your ideas.
• Create our community together. Refer your friends to receive bonuses.
• Activities to support your well-being and health.
• Plenty of opportunities to donate to charities and support the environment.