Challenges
Explosive growth of live social commerce in APAC created demand for real time product support, but no solution existed that could deliver instant, scientifically accurate answers while meeting strict pharma compliance requirements.
Solution
GAIA, an AI assistant powered by Lingaro’s ALCHEMY and brAIn platforms, was implemented to support real time Q&A, content creation, and scientific education during livestream commerce.
Why it works
Domain
Built on deep pharmaceutical and scientific knowledge, GAIA delivers trustworthy, regulation ready answers in a highly controlled environment
Design
Optimized for live interaction, GAIA supports high volume, real time Q&A during livestreams without compromising compliance.
Adoption
Beyond live commerce, GAIA is embedded into internal field and education workflows, accelerating onboarding and extending expert knowledge across the organization.
Results
- 10% increase in livestream sales
- 16% projected ROI in the first year
- 15× faster field team onboarding
